Archive | February, 2010

Traffic improvements and new name for Google Ad Planner

25. February 2010

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Every day, thousands of AdWords advertisers use Google Ad Planner to research websites and select where to advertise online. We’re continuing to improve this tool in order to provide the deepest, most accurate insight into online audiences possible. To…

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Go Mobile! Series: Join us for a free mobile webinar

25. February 2010

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The Internet is going mobile. Every week, tens of millions of people search on Google from their mobile phones and generate hundreds of millions of searches. Using mobile ads, you can reach these consumers while they’re on-the-go.Please join us for an …

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Now Implementing Updated U.S. and Canada Pharmacy Policy

24. February 2010

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We want to let you know that the changes to our pharmacy policy in the U.S. and Canada will start to go into effect today.As we explained a couple weeks ago, this update means that Google AdWords will only accept advertisements from VIPPS and CIPA cert…

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AdWords Comparison Ads – Credit Card Test in the UK

23. February 2010

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You may recall that towards the end of 2009, we began testing a new feature called AdWords Comparison Ads. This feature lets users compare multiple relevant offers with ease, and it provides advertisers with a new sophisticated and flexible cost per le…

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Go Mobile! Series: Targeting options to make your mobile ads relevant

19. February 2010

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Last week, we showed you how to use Google Analytics to understand how mobile visitors interact with your website. We also showed you how to use that information to optimize your AdWords campaigns. This week, we’ll show you how you can tailor your camp…

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AdWords system maintenance on February 20th

18. February 2010

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On Saturday, February 20th, 2010 the AdWords system will be unavailable from approximately 10AM to 2PM PST, for maintenance. While you won’t be able to sign in to your accounts during this time, your campaigns will continue to run as usual. AdWords sys…

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Streamlined analysis tools in your Campaigns tab

12. February 2010

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Over the last several months, we’ve been introducing new ways to analyze and segment your campaign data. As we continue to introduce more data types, we want to make sure that it’s easy for you to access these reporting controls. That’s why we’ve intro…

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Bid ideas now in the Opportunities tab

11. February 2010

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Over the past few months, you may have visited the Opportunities tab to get customized keyword and budget ideas for optimizing your account. Now we’re adding more functionality to the Opportunities tab with the introduction of bid ideas. Bid ideas, b…

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Go Mobile! Series: Optimize for mobile with Google Analytics

9. February 2010

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Understanding who visits your website is important when developing your AdWords campaigns. In this post, we’ll show you how you can use Google Analytics to analyze your website traffic and optimize your AdWords campaigns.Who’s coming to your site?More …

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Update to Pharmacy Policy in U.S. and Canada

9. February 2010

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We understand how important it is for users to be able to purchase pharmaceuticals online for themselves or for loved ones, and we’ve decided to update our Google AdWords online pharmacy policy. The change will go into effect towards the end of this mo…

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